Kaltura Debuts New AI Capabilities for Streaming and Telecom Customers

Kaltura said Monday it will debut a new set of artificial-intelligence capabilities for media companies and telecom operators at IBC 2026 in Amsterdam, extending its Cloud TV platform into customer support, sports discovery, personalization, accessibility and new monetization tools. The company plans to demonstrate the features from September 11 through September 14, rather than presenting Monday’s announcement as a broad commercial release with a single availability date.

The product set moves beyond familiar streaming recommendations. Kaltura is bringing conversational agents into subscriber support and upselling, adding a sports assistant designed to surface key moments from live and on-demand events, and showing tools for vertical video, AI-generated micro dramas and on-screen sign language. Pricing, customer deployment dates and general availability for the individual capabilities were not disclosed.

AI tools reach from customer support to the viewing interface

According to Kaltura’s September 7 announcement, the IBC demonstrations will include an AI-powered Cloud TV platform that uses agents and automation to help operators with scalability, availability and observability. Separate conversational agents are aimed at customer-care tasks such as troubleshooting, account management and device setup, while recommendation and upsell tools are designed to surface content and service packages based on the viewer.

The sports assistant is intended to let viewers jump to important moments across live and on-demand events. Kaltura is also showing AI-based training and role-play tools for support and sales teams, a new front-end application, personalized TV and monetization experiences, vertical-video tools and technology that can create short-form micro dramas from longer content. Its on-screen sign-language capability is positioned as an accessibility feature for viewers who are deaf or hard of hearing.

Some of the technology at IBC belongs to Kaltura’s broader AI-powered media platform rather than the newly announced debut set. Those existing capabilities include conversational content discovery, personalized recommendation rails, unified search across multiple streaming services, deep linking and video enrichment tools for dubbing, subtitles, chapters, highlights and automated metadata. The distinction matters because Monday’s release groups new demonstrations with an existing product base, rather than describing every feature at the booth as newly launched.

Kaltura is pitching the collection as a way to apply AI across more of the subscriber lifecycle. A streaming operator could use one set of tools to help a customer solve a device problem, another to find a specific sports moment, and another to tailor content or service offers. Those are separate operational and commercial use cases, and the company has not quantified the revenue gains, cost savings or retention improvements that customers might achieve from deploying them.

Kaltura is tying AI to engagement and operator economics

The commercial theme running through the IBC lineup is that AI should influence not only what viewers watch but also how operators support and monetize them. Recommendation and upsell agents are intended to connect content discovery with package sales, while personalized TV tools can alter promotions and monetization opportunities for individual viewers. The sports assistant targets a different problem: keeping users inside the viewing experience when they want context, highlights or navigation around a live event.

That approach also places customer service inside the same product story. Kaltura says its conversational support agents can handle troubleshooting, account-management and device-setup interactions, which could make the Cloud TV platform relevant to operator workflows that sit outside the video player itself. The company is making similar claims around accessibility and content production, but the September 7 announcement does not provide customer case studies showing how the newly presented tools perform at scale.

IBC will provide the first public demonstration point for the package. Kaltura said the booth experiences will be available to attendees throughout the show at booth 5.A68 at RAI Amsterdam. The company also plans a September 12 presentation focused on AI-powered fan engagement for live sports and a September 14 panel appearance on changing television behavior among younger audiences. IBC’s own 2026 schedule confirms the event runs from September 11 through September 14.

The product push lands as Media & Telecom revenue remains under pressure

The new capabilities arrive at a time when Kaltura’s Media & Telecom segment is still shrinking even as the company reports growth elsewhere. In its second-quarter Form 10-Q, Kaltura reported Media & Telecom revenue of $10.1 million for the three months ended June 30, down 10% from $11.2 million a year earlier. Subscription revenue in the segment fell 6% to $9.2 million, while professional-services revenue declined 38% to $0.9 million.

For the first six months of 2026, Media & Telecom revenue was $20.6 million, down 14% from $23.8 million in the prior-year period. Kaltura attributed the half-year decline mainly to lower revenue from existing customers. Segment gross profit fell 5% over the same six-month period to $11.0 million, although lower headcount and production costs helped offset part of the revenue decline.

The picture is stronger at the company level. Kaltura reported second-quarter total revenue of $46.9 million, up 5% from a year earlier, and subscription revenue of $45.6 million, up 8%. It also said it signed a record 14 new deals during the quarter that included one or more of its AI offerings, twice its previous record. Nine of those deals included its Agentic Avatars and eight were with new customers, according to the company’s August earnings release.

Management has said it expects the newer products to make a more meaningful revenue contribution in 2027, which makes the IBC showcase relevant as a sales and adoption test rather than simply a technology demonstration. The September 7 release, however, does not identify new customer wins tied specifically to the capabilities being unveiled at the show. For investors, the next evidence will be whether demonstrations turn into named deployments, bookings or measurable improvement in the Media & Telecom business.

The immediate milestone is IBC itself. Kaltura’s tools are scheduled to be demonstrated beginning September 11, and the company has not announced a single general-availability date covering the full set. That leaves the distinction between a public product debut and broad customer rollout important until Kaltura provides more detailed deployment or commercial information.